anonymox321:

To start with, I never read Marketing and throughout when I was in school, it never crossed my mind I would be selling/marketing a bank.

U know how it is in this country to get a job. U will have to share a testimony if u get one.

So when I was invited by bank A for an aptitude test, I was very happy. I passed the test and d bank A invited me for an interview, I had to form being a marketer when I learnt it's marketers they wanted. I came from an average family. It was a miracle how I got enough money to finance my university education. So I needed the job badly to give back to my family that sacrificed a lot for me. Thank God I got it.

I struggled in my first two years on the job. Narrowly, I escaped being exited from bank A based on performance. Because i didnt want to lose the regular salaries, I had to sit up. I began to read books on marketing and benchmarked top performers and then my performance changed from being very poor to average. But after six years on the job, I was still on the same grade.

When bank B offered me a higher grade/higher pay, I grabbed the offer. Because I was very excited, before accepting the offer, I didn't consider that:

(1) The brand of Bank A was more than bank B. Hence, marketing was easier in Bank A than in B
(2) Bank A has more branch network than bank B. A very critical factor some prospects consider before doing business with a bank.
(3) Bank A has more corporate accounts than Bank B. A critical factor distributors consider before banking u.
(4) The internal processes in bank A are better than that of bank B. In bank A, I could open an account for a customer in 10 mins, help another customer do transfer in 8 mins
(5) In bank A, most of their reports are already automated. That way, I could get more time to focus on d job instead of sending one report or the other to mgt. In bank B, the reports have to be manually generated.
(6) However, the staff welfare package in bank B is better than bank A's. Also, they don't sack often than they do in bank A.
(7) Your loyalty is tested. I felt like Judas thereafter.

So I had to work harder to bring in accounts in bank B. It was by a miracle I even met my confirmation target.

There is no perfect system anywhere. The grass is not always greener on the other side.

So before u make that move, don't just get excited about the mouth- watery offer, weigh the costs and benefits, pray to God to guide your decisions or else u may be gambling with your career.

thagift:
my ATM don expire abeg how I go take renew am?

cuteguy007:
Hello sir, I love your analysis. Please, in all this, how do you rate the chances of a new ET (Entry Trainee) with Diamond Bank who is about to commence the usual six months training?

Adesiji77:
Good observation @anonymox321

Crossing from one bank to another is a decision that one has to consider very carefully, especially now with the current state of the economy and the regulatory headwinds that banks are battling with.

Interestingly, banks where things seem to "work" tend to have almost zero tolerance for delayed performance as you rightly observed.

"There is no perfect system anywhere. The grass is not always greener on the other side."

I share the above sentiment 200%. These are invaluable lessons you learn when you move from one bank to another.

There is always a price to pay...

ayo4dworld:
Hmmmn... No matter the amount involved, if a job doesn't guarantee peace of mind, it does not worth it at all.

innocent1:
You must be a talkative smart talker to work as a marketer expecially in the bank. Thanks for the enlightenment